Hat Fella Productions

Privacy Policy

Last updated: July 29, 2026

This page is maintained by Hat Fella Productions to answer common privacy questions about the virtual-walkthrough service. It reflects current app behavior. It is not a certification, and it is not a substitute for legal advice.

1. Anonymous viewing is ungated

You can watch any published walkthrough or room video without providing a name, an email, a phone number, or answering any question about buyer representation. Feedback, if we ever add it, is always optional and skippable and never requires contact information.

2. What we collect on public walkthrough pages

  • Property and room page loads. When your device loads a walkthrough page or a room page, we record the event, the property, and the room.
  • QR code opens. When a QR code URL resolves successfully, we record it as a QR open.
  • Video activity. We record video plays, 25%, 50%, and 75% progress checkpoints, and completions.
  • Contact actions. We record when you tap a phone-call button or open the "Ask about this home" form.
  • Repeat sessions. We use a random session identifier (per browser tab, in sessionStorage) and a random first-party visitor identifier (per device, in localStorage). The visitor identifier rotates automatically after 12 months of inactivity.
  • User agent. The browser and OS user-agent string is stored with each event for aggregate device reporting.
  • Voluntarily submitted inquiries. Only when you submit the "Ask about this home" form. What we collect depends on which representation option you choose (see next section).

We do not use device fingerprinting, and we do not store raw IP addresses in the application analytics table.

3. Inquiry routing by representation

  • Confirmed unrepresented. Only after you affirmatively attest that you are not working with an agent do we collect your name and email (phone is optional) and route your question to the listing agent. A one-time property-specific reply from the listing agent is allowed. You are not enrolled in any marketing list.
  • Represented. We do not collect or expose your direct email or phone. We collect your buyer agent's name and email (agent phone optional) and your message, then route the inquiry to your agent and send the listing agent a notice labeled "Represented inquiry , contact buyer's agent" that never contains your direct contact. You will not receive any email or text about this inquiry.
  • Not sure. No inquiry is submitted. We ask the agent you are working with to contact the listing agent on your behalf. Nothing is stored and no message is sent.

A missing or unknown representation status is treated as "not sure" and never triggers direct-buyer contact routing.

4. How we use this information

  • Deliver the walkthrough experience on the device you are using.
  • Aggregate engagement reporting for the listing agent and studio (page loads, QR opens, plays, completions, contact actions, session and returning-device counts).
  • Route voluntary inquiries according to the representation rules in section 3.
  • Security, abuse prevention, and product improvement.

5. Who processes this information

  • Hat Fella Productions operates the service and is the studio of record.
  • Lovable Cloud / Supabase hosts the database, storage, authentication, and server functions that power the app.
  • Resend delivers the email notifications that inform an agent that an inquiry has been submitted.

We do not sell personal information, and we do not transmit inquiry or visitor data to any CRM or third-party marketing platform from this app.

6. Cookies and similar technologies

We use browser sessionStorage and localStorage to hold random session and visitor identifiers (see section 2) and to keep agents signed in. We do not use advertising cookies or third-party tracking pixels.

7. Data retention and deletion

An automated daily cleanup deletes analytics events older than 12 months and inquiries older than 12 months from submission. A studio or platform admin can place a retention hold on a specific inquiry when there is a documented business or legal reason to keep it longer. The first-party visitor identifier stored in your browser rotates automatically after 12 months of inactivity. Uploaded content and account information are retained for as long as needed to deliver the service and meet legal obligations. To request access, correction, or deletion of information about you, email support@hatfella.com.

8. Security

Data in transit and at rest is encrypted by our hosting provider. Row-level security policies scope agent and studio access to their own listings. No system is completely secure, and we cannot guarantee absolute security.

9. Children's privacy

The service is not intended for children under 16 and we do not knowingly collect personal information from them. If you believe a child provided personal information, contact us at support@hatfella.com.

10. Contact

Questions or requests about this policy or our data practices go to support@hatfella.com.